By Tamara L. Stenn

The Cultural and Political Intersection of reasonable exchange and Justice is an ethnographic research of the results of reasonable alternate on indigenous girls, as said through the ladies themselves, and seeks to strengthen a deeper figuring out of reasonable alternate, globalization, tradition, and coverage in development justice.

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Extra info for The Cultural and Political Intersection of Fair Trade and Justice: Managing a Global Industry

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Standard Six: Promoting nondiscrimination, gender equity, and the freedom to organize among producers. Standard Seven: Providing a safe and healthy working environment. Standard Eight: Building capacity by providing opportunities for positive development among small, marginalized producers. Standard Nine: Promoting Fair Trade by raising awareness of the aim of Fair Trade and the need for greater justice in world trade through Fair Trade. Standard Ten: Protecting the environment through the production of products that maximize the use of raw materials from sustainably managed, local (when possible) sources (WFTO, 2012).

Some Fair Trade guidelines are relaxing. US-based Green Mountain Coffee Roasters (GMCR) is the world’s largest buyer of certified Fair Trade coffee purchasing more than 50 million pounds of the product in 2011 (Fair Trade USA, 2012a). However, Fair Trade coffee made up just 28 percent of GMCR’s total coffee purchases. GMCR wanted to increase their percentage of Fair Trade coffee not by buying more Fair Trade coffee from existing Fair Trade producers or encouraging more small farmers to enter into the system, but by working with Fair Trade USA to make the large 500-acre conventional coffee estates they already worked with, Fair Trade certified (Neuman, 2011).

The interests of producers, especially small farmers and artisans, should be the main focus in all the policies, governance, structures and decision making within the WFTO. 4 World Fair Trade Organization logo. Our mission is to connect disadvantaged producers and consumers, promote fairer trading conditions and empower producers to combat poverty, strengthen their position and take more control over their lives. 5 Fair Trade International logo. Fair Trade Institutions The WFTO founded in 1989 and based out of the Netherlands, is the pioneer institution of Fair Trade and the only one that works with the entire Fair Trade chain from producer to retailer (Warrier, 2011).

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